Conflict Theor3 - A process of legitimization takes place...

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Conflict Theory – Conflict theorists argue that some people benefit from the mass media more than others. In particular, the mass media favor the interests of dominant classes and political groups in two ways: a) Ownership of the mass media is highly concentrated in the hands of a small number of people and is highly profitable for them. Thus, the mass media are a source of economic inequality. b) The mass media broadcast beliefs, values, and ideas that create widespread acceptance of the basic structure of society, including its injustices and inequalities.
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Unformatted text preview: A process of legitimization takes place as media consumers are continually provided with information that supports the validity of existing class relations. This perspective is sometimes referred to as hegemony theory the view that the media are instruments of social control and are used by members of the ruling classes to create false consciousness in the working classes....
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