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STRATEGIC_PLANNING-outline - D ANALYSIS OF THE CORPORATE...

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STRATEGIC PLANNING (CHAPTER SIX) MGT 3200 I. FOCUS OF STRATEGIC PLANNING II. THE COMPONENTS OF STRATEGY A. SCOPE B. RESOURCE DEPLOYMENT C. DISTINCTIVE COMPETENCE D. SYNERGY III. THE LEVELS OF STRATEGY A. CORPORATE B. BUSINESS-LEVEL IV. THE FOUR ELEMENTS OF STRATEGY FORMULATION A. ANALYSIS OF THE ORGANIZATION’S MISSION B. ANALYSIS OF THE EXTERNAL ENVIRONMENT C. ANALYSIS OF THE INTERNAL ENVIRONMENT
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Unformatted text preview: D. ANALYSIS OF THE CORPORATE CULTURE Page 1 of 2 V. APPROACHES TO STRATEGY FORMULATION A. THE BUSINESS PORTFOLIO MATRIX APPROACH Interested in market share B. PORTER’S GENERIC STRATEGIES 1. DIFFERENTIATION 2. OVERALL COST LEADERSHIP 3. FOCUS C. THE ADAPTATION MODEL OF STRATEGY Page 2 of 2...
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