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18+public+speaking - Comm"$ G e t t ing yo ur m e ss a g e...

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Comm !"!#"$%&'%!" Getting your message across # Public and Mass Communication !( Verbal communication in speeches argumentation goal: to convince a critical audience of the acceptability of a standpoint ) by means of putting forward arguments that reasonably justify that standpoint standpoints and arguments argument evaluation & fallacies rhetoric goal: * to influence others by modifying their beliefs ) values ) or attitudes + , Simons ) !-'.) p ( &!/ by means of persuasion rhetorical devices 0 ethos 0 pathos 0 logos 0 lists of three 0 contrasts
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Comm !"!#"$%&'%!" &( Nonverbal communication in speeches posture gaze gestures body movement paralanguage vocalics speech rate 1( Speech preparation
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Comm !"!#"$%&'%!" 1 So, on the topic of how kids are targeted in the 2 advertisement, eehm, I wanna start with a little story. 3 Eehm, my twelve-year-old nephew, eehm, had trouble with 4 school. But he always wanted to play Guitar Hero. So his 5 mom made a deal. You start making better grades, and you 6 can have Guitar Hero. So the kid went from being a C 7 student to an A student, just because of Guitar Hero. Now
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