AEM1200-0204Q - Class F 2/4 Question Set AEM1200 Spring...

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Class F 2/4 Question Set AEM1200 Spring 2011 Pedro David Pérez Please match the following definitions and concepts (one to one correspondence). 1. A marketing intermediary that sells products to other organizations 2. A marketing intermediary that sells to ultimate consumers 3. All of the organizations that move and transform products from the sources of raw materials and inputs to ultimate consumers 4. Planning, implementing, and controlling the physical flow of materials, final goods, and related information from points of origin to points of consumption to meet customer requirements at a profit. 5. The marketing intermediaries that transport and store goods as they move through their path from producer to final user a. Distribution chain b. Logistics c. Retailer d. Supply chain e. Wholesaler 6. __________ utility is usually provided by producers rather than marketers. a. Form b. Information c. Place d. Possession e. Time Match the following activities associated with distribution with the marketing utility they cause (NOTE: answers can be used more than once)
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AEM1200-0204Q - Class F 2/4 Question Set AEM1200 Spring...

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