MGT 302- Assignment #2

MGT 302- Assignment #2 - Noah Hirshman, Mo Al-Mulla, Nick...

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Noah Hirshman, Mo Al-Mulla, Nick Connolly, and Cody Phlipot MGT 302 Assignment #2 11/11/11 Most important issues 1. What will be the most efficient way to manufacture the cars and supply them in the US and in Europe? Solution: The efficient way to manufacture the cars and supply them in the US and in Europe is by coordinating your supply chain between both companies and to have two separate supply chains for each country. This can be a very complicated process and errors can occur very easily if management and employees for both companies are not on the same page. Therefore communication needs to be very quick, concise, and clear for this process to go well. 2. Is there a market for Fiat in America, and a market for Chrysler in Europe? Solution: Yes, there is a market for both companies to produce Chrysler cars in Europe and Fiats in the United States. This is a main goal both companies because one of the biggest reasons they merged is because they saw the potential each company has in Europe and the US. Fiat has been promoting and advertising their cars on TV and on the interest very intensively, which shows the US citizens that Fiat is trying t get their foot in the door and stay there. I assume that Chrysler is doing the same thing in Europe, which is to gain market share and grow the company. 3. How will this merger be different than in the past when Chrysler has already seen a failed merger? Solution: The merger will be different for Chrysler because not only does Fiat has the majority of the company, they also have upper management working very hard to change the company around. They have done an excellent job so far because so many people are
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MGT 302- Assignment #2 - Noah Hirshman, Mo Al-Mulla, Nick...

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