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Unformatted text preview: Schemas and Memory Selection: 3 conditions that determine whether a piece of info will be selected for encoding: a person must have a relevant schema the schema must be activated the incoming info must be important with respect to the schema we remember schema-consistent info when incidental learning is involved better than schema-inconsistent info [office schema example] we remember schema-inconsistent info when intentional learning is involved better than schema-consistent info...
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- Fall '09