Psychology 101 – Lecture notes on Chapter 7.2

Psychology 101 – Lecture notes on Chapter...

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Psychology 101 – Lecture notes on Chapter 7.2 Information processing o Memory Encoding Storage Sensory memory Short-term memory Long-term memory Sensory memory store o Function – hold information long enough to be processed o Capacity – large o Duration - .3 seconds visual/2 seconds audio Attention memory o Automatic o Divided into two subtypes Iconic memory – visual Echoic memory – auditory Att. Memory required to transfer info into working memory What is the role of attention? o Selective attention (purposive focus) o Divided attention (multitasking) o Sustained attention (vigilance)
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Unformatted text preview: • Working memory o Function – conscious, processing, active o Capacity – 7+/-2 items o Duration – short, ~30 seconds • Maintenance rehearsal o Mental or verbal repetition of info o Allows information to remain in memory for longer than 30 seconds • Long-term memory store o Function – organize and store o Unlimited o Duration - ? maybe permanent? • Long-term memory – Encoding o How we encode Automatic processing Effortful processing • Rehearsal • Space effect • Serial position effect What we encode • Meaning...
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Psychology 101 – Lecture notes on Chapter...

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