LEG500 Assignment 4 - Running head: ASSIGNMENT #4 BAIT AND...

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Running head: ASSIGNMENT #4 – BAIT AND SWITCH 1 Assignment #4 – Bait and Switch Strayer University LEG500 – Law, Ethics, and Corporate Governance May 28, 2011 Assignment #4 – Bait and Switch Betty Drove Three Hours in One-Hundred Degree Heat. Explain If this Fact
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ASSIGNMENT #4 – BAIT AND SWITCH 2 Has Any Bearing on Whether or Not the Dealer Must Perform in Accordance with the Published Advertisement The fact that Betty drove three hours in one – hundred degree heat has no bearing on whether the dealer must perform in accordance with the published advertisement. The reasons are as follows. First, usually in contract law, an advertisement is an invitation used to draw the general public to make an offer on a particular item. After seeing the advertisement, the customer may or may not accept the invitation and it has no binding on the customer to purchase the products advertized. Since the advertisement doesn’t represent an offer, then a contract between the two parties doesn’t exist. Accordingly, an advertisement doesn’t assure of a guaranteed transaction. Second, there are no laws that require a car dealer to be responsible for the means or ways as a buyer of reaching his or her place of business. The Federal Trade Commission (FTC) is responsible for regulating false and misleading advertising and entrusted to protect consumers from what would be considered “bait and switch” (Halbert & Ingulli, 2009). However, in this case, the fact that Betty drove three hours in one-hundred degree heat is not regulated by the FTC laws. Finally, the fact that the customer drove three hours and underwent some hardship is a personal issue and it has nothing to do with the dealership. It should not have mattered whether the customer comes from around the corner or from the other side of the state. Betty should receive the same treatment as a customer that came from around the corner when the dealership advertised the car at a cheaper price. When Tony Said over the Phone “Three Thousand Dollars Firm,” Explain Whether or Not He Was Making an Offer that, If Accepted, Would Bind the Dealership in Contract
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ASSIGNMENT #4 – BAIT AND SWITCH 3 The conversation on phone between Betty and Tony could be considered as an offer that, if accepted, would bind the dealership in contract. Contracts do not have to be made in writing. An agreement over the telephone can be a contract and it's as legally binding as a written
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LEG500 Assignment 4 - Running head: ASSIGNMENT #4 BAIT AND...

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