3600pp1 - Chapter 1: Scientific Understanding of Behavior...

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Chapter 1: Scientific Understanding of Behavior Non-Scientific Methods 1. Authority Accepting information as “truth” because they are an authority Do not drive over 55 mph Authorities often disagree amongst themselves 2. Intuition A spontaneous perception or judgment not based on reasoning Illusory Correlations Theory of Obesity Overweight people are controlled more by external cues and less by internal cues than are normal weight people Are there situations where overweight people will eat less than normals? Goals of Science 1. Describe Behavior: The first goal of science is to describe behavior or events Norman Triplett (1898) 2. Predict Behavior: Systematically related events are predictable. Helps us make better decisions College Admissions Graduate School Admissions Industry 3. Causation of Behavior: Does watching violent T.V. cause aggression? In order to change a behavior, we need to know what factors lead to the occurrence Temporal Precedence
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Cause occurs before outcome. Covariation
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This note was uploaded on 11/16/2011 for the course PSYCH 3600 taught by Professor Whatley during the Fall '11 term at Valdosta State University .

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3600pp1 - Chapter 1: Scientific Understanding of Behavior...

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