3600pp6 - Participant-Observer Research Festinger...

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Chapter 6: Observing Behavior Approaches Quantitative Qualitative Naturalistic Observation Field Observation / Field Work Observation in a natural setting Dian Fossey, “The Real World” Uses a variety of methods Qualitative Participant or Nonparticipant Scope of the Observation Recording Techniques Time sampling Situation sampling Why Use Naturalistic Observation? 1. Describe people 2. Understand how people live 3. Work 4. How they experience life Physical Trace Measures Graffiti in male and female bathrooms Hard and Fast Rules 1. Record keeping
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2. Measure variety 3. Privacy Naturalistic Observation
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Unformatted text preview: Participant-Observer Research Festinger, Riecken, & Schachter (1956) Useful with small groups When little is known Activities not publicly available Problems with Observational Research 1. Changes the group How does group size affect this? 2. Invasion of privacy 3. Objectivity Negative Case analysis Systematic Observation Specific behavior in a specific setting Prior hypotheses Methodological Issues: 1. Equipment 2. Reactivity 3. Reliability 4. Sampling Observing Behavior Case Study: Single unusual case Archival Research: Existing data Psychological Testing Survey Research Content Analysis...
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This note was uploaded on 11/16/2011 for the course PSYCH 3600 taught by Professor Whatley during the Fall '11 term at Valdosta State University .

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3600pp6 - Participant-Observer Research Festinger...

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