Research-PRP-N - What do we think we know What don’t we...

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Unformatted text preview: What do we think we know? What don’t we know? What should we know? Principles of Public Relations © 2009 John A. Grasso 1 Principles of Public Relations © 2009 John A. Grasso 2 ARCHITECT ENTERTAINER NURSE ACCOUNTANT EXECUTIVE POLICE ACTOR FIREFIGHTER SCIENTIST ATHLETE FARMER STOCKBROKR BANKER JOURNALIST TEACHER CLERGYMAN LAWYER UNION LDR DOCTOR MILITARY REAL ESTATE ENGINEER MEMBER OF CONG PUblic Relations Management 3 PUblic Relations Management 4 PUblic Relations Management 5 The controlled, objective and systematic gathering of information for the purpose of describing and understanding. Principles of Public Relations © 2009 John A. Grasso 6 Types Methods Uses Principles of Public Relations © 2009 John A. Grasso 7 Formal (Primary) Informal (Secondary) Principles of Public Relations © 2009 John A. Grasso 8 Quantitative Qualitative Principles of Public Relations © 2009 John A. Grasso 9 Formative Evaluative Principles of Public Relations © 2009 John A. Grasso 10...
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Research-PRP-N - What do we think we know What don’t we...

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