RelativeResourceManager

RelativeResourceManager - M U S I C VOL BUSINESS HANDBOOK 2...

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M U S I C BUSINESS HANDBOOK VOL 2
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www.berkleemusic.com PAGE 3 8 12 15 19 22 25 TOPIC Attention Music Managers and Artists: You May Be Owed BILLIONS in Unpaid Royalties by Dave Kusek Living in the Past Beats Dying in the Present Eric Beall Sponsorship: An Artist’s Answer to Financial Relief John Czajkowski & Jeff Dorenfeld Copyright Law and Online Music Royalty Structures Allen Bargfrede Releasing an Album in 2011 and Beyond Jon Vanhala Entrepreneurship: Lessons Learned from Start-Ups Peter Gotcher Using Fan-Funding Techniques to Help Direct a Direct-to-Fan Marketing and Sales Campaign Mike King M U S I C BUSINESS HANDBOOK 2 VOL
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3 Attention Music Managers and Artists: You May Be Owed BILLIONS in Unpaid Royalties By Dave Kusek Dave Kusek is Vice President at Berklee College of Music and CEO of Berkleemusic.com, Berklee’s online school. Kusek was a co-developer of the revolutionary Musical Instrument Digital Interface (MIDI), co-inventor of the Frst electronic drums at Synare, and founder of Passport Designs, the Frst music software company. He authored the online course The Future of Music and the Music Business . If you are a recording artist or a manager and have been distributing music on iTunes under a deal with one of the big record labels, pay attention. F.B.T. Productions in Detroit, the producers who helped Eminem achieve his success are paving the way via a lawsuit against Universal Music and others, to larger payouts for digital music sales via iTunes and other digital services both past and future. This effort could unleash literally billions of dollars in unpaid royalties for recording artists. Blog: The Future of Music DaveKusek
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4 www.berkleemusic.com How much money is at stake here? This chart from Asymco, shows the accumulated payments made to suppliers of content to the iTunes store over time. You can see that the total amounts paid to the record labels can be approximated at $12 billion dollars since the launch of iTunes through the first quarter of 2011. Source: Asymco That would imply that the gross amounts collected by Apple are in the neighborhood of $17 billion dollars for iTunes music downloads. So I did a little back ‘o the ole iPad calculation and here’s what I came up with.
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5 www.berkleemusic.com I want to be realistic about the potential to collect and so will assume that half the music distributed on iTunes is from catalog sales of artists with older label contracts, and the other half is from music distributed from sales of newer artists. SoundScan numbers from last year show 648.5 million downloads of “catalog” singles in the US, meaning songs more than 18 months old, compared with 523 million for current tracks, so this seems like a very safe assumption. Using this quick and dirty math, the potential unpaid royalties to artists from just iTunes sales would be around $2.15 billion . Admittedly some of this money has already been paid to music publishers, so the number may be overstated somewhat, and could benefit from a finer accounting. But then again, catalog
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RelativeResourceManager - M U S I C VOL BUSINESS HANDBOOK 2...

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