The%20Next%20Big%20Thing

The%20Next%20Big%20Thing - The Next Big Thing by Jana...

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The Next Big Thing by Jana Oliver
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E-Book Pricing Courtesy of EvilGeniusChronicles.com
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Amanda Hocking’s nine self-published e- books brought in somewhere around $2 million. Those e-books were priced between $.99 and $2.99 which earned her a 70% royalty rate from Amazon * Most “legacy” publishers are paying 25% of Net (based on retail price minus Amazon’s 30% cut) which comes out to about 17.5% of retail to the The New Paradigm
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• Media interviews, press releases • Press kits (print and online) • Sends out ARC’s to reviewers • Coordinates author events • Advertising (print, radio, web) • Co-op placement in bookstores • 2 for 1 deals, coupons, contests • Collateral Marketing Materials
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The Demon Trapper’s Daughter February 1, 2011 St. Martin’s Griffin (US) National Print Publicity Online Marketing Campaign E-Mail Marketing Campaign Special Content at Macmillan.com Library Marketing Campaign Pre-release Copies (ARCs) Goodreads.com giveaway
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This note was uploaded on 11/17/2011 for the course MKTG 3800 taught by Professor Staff during the Fall '08 term at Kennesaw.

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The%20Next%20Big%20Thing - The Next Big Thing by Jana...

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