Week5 Producing Media Kits

Week5 Producing Media Kits - Producing Media Kits What is a...

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Producing Media Kits What is a Media Kit Purpose of a Media Kit Preparing a Media Kit Contents of a Media Kit
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Ms Ang/Sept04 What is a Media Kit A _______package of news releases and other information _______to an event or to the purpose of a press conference. A __________ of materials to help reporters do a better job reporting your story. Remember: Role of a PRO is to be a _________
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Ms Ang/Sept04 Purpose of a Media Kit To help news people report YOUR story more ___________ and equitably Something interesting that will present slightly different _________ or approaches than other newspapers Gives ______ info when reporters don’t have the time to do their own research
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Ms Ang/Sept04 Important Considerations in Preparing a Media Kit A______ and thorough S_______ background information B_______ & objective O_______ and value judgements F_______ V_______ arresting
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Ms Ang/Sept04 Contents of a Media Kit Basic info M____/N____ Release B____grounder
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This note was uploaded on 01/15/2010 for the course PUBLIC Public rel taught by Professor Za during the Spring '09 term at Loyola Maryland.

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Week5 Producing Media Kits - Producing Media Kits What is a...

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