Brand Plan

Brand Plan - Brand Role • As shown in the graph, the cold...

Info iconThis preview shows pages 1–4. Sign up to view the full content.

View Full Document Right Arrow Icon
PharmaSim Brand Plan Luisa Niebles Elizabeth Pirinis Natalia Valderrama
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Brand Vision To be family’s preferred choice for cold and cough multi-symptom relief
Background image of page 2
Background image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Background image of page 4
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: Brand Role • As shown in the graph, the cold market accounts for the largest section of the OTC market with about...
View Full Document

This note was uploaded on 11/21/2011 for the course BUS 347 taught by Professor Timholleran during the Fall '11 term at Emory.

Page1 / 4

Brand Plan - Brand Role • As shown in the graph, the cold...

This preview shows document pages 1 - 4. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online