Creating and Selling the Value Proposition

Creating and - ErikSander:EGN6640 1 What Economically Economically Substantial Problem Can You Uniquely Solve and Make Money ErikSander:EGN6640 2 1

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1/1/2010 1 1 Erik Sander: EGN6640 What Economically What Economically Substantial Problem Can You Uniquely Solve and Make Money 2 Erik Sander: EGN6640
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1/1/2010 2 ± Form ± Function ± Benefit All trademarks property of company 3 Erik Sander: EGN6640 ± Form ± Function ± Benefit All trademarks property of company 4 Erik Sander: EGN6640
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1/1/2010 3 ± Form ± Function ± Benefit All trademarks property of company 5 Erik Sander: EGN6640 ± Form ± Function ± Benefit All trademarks property of company 6 Erik Sander: EGN6640
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1/1/2010 4 7 Erik Sander: EGN6640 English BizSpeak Who are you Management Team; Strategic Allies; Partners; Boards; Vendors What are you doing Product / Service Offering; Core Technology; Product Lines Why can you do it better than anyone else Competitive Advantage; Distribution Channel; Marketing Plan; Key Resources Who cares, why do they care, and how much do they car Market; Market Needs Analysis; Revenue Model; Customer Profil much do they care Model; Customer Profile
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This note was uploaded on 11/21/2011 for the course EGN 6640 taught by Professor Eriksander during the Fall '11 term at University of Florida.

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Creating and - ErikSander:EGN6640 1 What Economically Economically Substantial Problem Can You Uniquely Solve and Make Money ErikSander:EGN6640 2 1

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