Coca-Cola in South Korea

Coca-Cola in South Korea - Coca-Cola Korea (Original name...

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Coca-Cola Korea (Original name is Hankook Coca-Cola) (hangul:한한한한한한) is a Korean beverage company based in Seoul, Korea. It was originally established in 1970 as Doosan Beverage. (hangul:한한한한) . Doosan and Coca-Cola partnered together in the beverage industry beginning in the 1970s. Manufacture is based in Yeoju Gyeonggi- do, Gwangju, Yangsan Gyeongsangnam-do. THEFACESHOP has recently done a joint marketing campaign with Coca-Cola Korea on Green Tea. Coca-Cola has turned to "mommy bloggers" in South Korea to create word-of- mouth communication. The company is looking for powerful bloggers who are important local "digital influencers, " said Kenth Kaerhoeg, group communications director for Coca-Cola's Pacific Group in Hong Kong. This year(2009), Coca-Cola began hosting parties in Seoul at hip locations like Lacuisine restaurant for 10 or so young bloggers who have "clout with youngsters and cover the topics that interest them the most. The party was to build a new partnership with the young bloggers
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Coca-Cola in South Korea - Coca-Cola Korea (Original name...

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