Social Psychology 3

Social Psychology 3 - Social Psychology 3,3 April 6, 2011...

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Social Psychology 3,3 April 6, 2011 Social Psych- scientifically studies how we think about, influence, and relate to one another Individuals perspective looking outward- how others influence us (conformity, obedience) Attitudes—you can hae attituteds about everything- people, objects, weather—it is a combination of following: beliefs, feelings about the target object or event, some predisposition to act in accord with those beliefs and feelings--- Attitues are learned but they can be changed (attitudes about President- campaigns are emotions so that you can have positive attitudes- attitude has huge implications for behavior)—cognition versus behavior- attitude towards Obama => determines how you will vote Change attitudes—Persusation— Central route of persuasion: Process of attitude change when evidence and argumenst are carefully evaluates Peripheral route of persuasion: Process of attitude change relying on superficial factors (appearance, charisma of person presenting argument)- Nixon v Kennedy- Nixon did not come across very well- and Kennedy came of attractive and composed- higher tv ratings versus radio ratings Spokes person is bound to be attractive and likeable Changing Attitudes Intergroup contact (prejudice) Cognitive dissonance: people changing their attitudes to bring them into line with their behavior Ex- ppl paid 20$ said they did like experiment—paid 1 $ likes it more because you justify your actions—make attitudes in accordance with behavior Social Cognition We try to understand behavior by asking, Why did he or she so that? o Situational attributions: involve factors external to the person we are bserving (circumstantial)- things that are not in their control versus dispostional factors like their traits)- ex, how your friends behavior is perceived differently if you justify their behavior with thei external factors how their dispositional qualities o Dispotional attributions- internal attributes, traits The way people make these attributions affects their behavior Stereotypes- how ppl look at other groups of ppl Stereotypes in Comedy – shortcuts (not useful and productive) but they are used in comedies all the time and appropriateness varied by different racial groups and individuals of larger size- relates to the concept of stereotypes because the behavior is in accordance with the behavior of the stereotype groups Prejudice- an unjustifiable attitude toward a group and its members—often of different cultural ethnic, or gender groups (brown v blue eyed youth education) o Components of prejudice Beliefs (stereotypes) Emotions (hostility, envy, fear) Predispositions to act (to discriminate) o IN AND OUT GROUP
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Ingroup- ppl with whom one shares a common identity Outgroup- those perceived as different from one’s ingroup Ingroups bias- the tendency to favor one’s own group Outgroup homogeneity effect- the tendency to view members of another group as ‘all alike’ or less varied than one’s won group
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This note was uploaded on 11/22/2011 for the course PYCHOLOGY 001 taught by Professor Colliney during the Spring '11 term at UPenn.

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Social Psychology 3 - Social Psychology 3,3 April 6, 2011...

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