Companies through creating and delivering value can develop total customer satisfaction

Companies through - c Secondary activities consist of functional departments like technology department procurement department human resource and

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Companies through creating and delivering value can develop total customer satisfaction . a. Company itself can be considered as a value chain consisting of primary and secondary activities. b. Primary activities consist of inbound materials, operation, delivering finished products, sales/marketing and servicing clients.
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Unformatted text preview: c. Secondary activities consist of functional departments like technology department, procurement department, human resource and finance department. d. This value created is delivered to customer through the distribution channel under the principle of supply chain management....
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This note was uploaded on 11/26/2011 for the course MARKETING mg 103 taught by Professor - during the Fall '09 term at Montgomery.

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