Retail organizations

Retail organizations - product assortment Services form a...

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
Retail organizations Retail organizations are retailing stores under direct ownership of corporate. Customer satisfaction and brand management becomes easier through retail organizations. Corporate chain store like Old Navy and Franchises like McDonald’s are good examples of retail organizations. Every retailer needs to have a business or marketing strategy for success. Retailer needs to analyze its target market and customers for an in-store promotion and
Background image of page 1
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: product assortment. Services form a big part of retailing business, so retailers have to finalize level of service. Services include pre-purchase, post purchase and supporting services. With the advent of technology and unprecedented economic growth, retailing has its own share of change in business ways....
View Full Document

{[ snackBarMessage ]}

Ask a homework question - tutors are online