Sandoval Serena Marketing Plan

Sandoval Serena Marketing Plan - Marketing Plan 1. Pg. 23-...

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Marketing Plan 1. Pg. 23- Select your product or service and write a company description as shown in Appendix A. - LCA (Leo’s Contractors Associates) Contractors Co. a. Describe what marketing and business plans are, including the purpose and guidelines in writing effective plans, and provides a sample marketing plan. -LCA Contractors Co. purpose is to gain recognition as a general contracting company. They go to property by property handing out proposals of the services that they provide. The following properties are: apartment complexes, commercial buildings, and government properties. They have their website that has the lists of their services and the person of contact. Their website is where they get some inquires. They strive to beat their competitors’ prices. No matter how many accounts or properties LCA Contractors have; you can always see the quality of their work. With that being said, most of their clients are referrals and by asking referrals from their pervious clients. 2. Pg., 51 (item 2 only) - Write the mission statement, competitive advantage, and preform a
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Sandoval Serena Marketing Plan - Marketing Plan 1. Pg. 23-...

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