Following Babbitt's advice, Kenneth Escott, a young reporter on the Advocate-Times, is secretly hired as part-time press agent for the church. Not long afterward, articles praising Chatham Road Presbyterian and Dr. Drew begin to appear in all the city's newspapers. Babbitt's program is adopted in full by the Sunday School. Before long, attendance has leaped from fourth largest in the city to second largest. The pastor and all the members are very pleased with Babbitt's achievement.Babbitt brings Escott home for dinner once or twice, and the young reporter and Verona quickly become good friends; they share the same concern for "culture" and "serious ideas" and are both "sensible radicals." In order to please Babbitt, Escott continues arranging for Dr. Drew to get favorable publicity.
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