Running Head: TESLA ANALYSIS
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Tesla Analysis
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TESLA ANALYSIS
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Tesla Analysis
Tesla Company was founded in 2003 by Martine Eberhard and Marc Tarpening.
The
development of the company was motivated by its desire to develop an electric sports car.
Among the people that offered the financial support was Elon Musk who was a co-founder.
Eberhard was the Chief Executive Officer at the inception of the corporation and Tarpening
became the Chief Financial Officer. Musk chaired the company from 2004 and later became the
CEO in 2007 after the ouster of the previous CEO. After the resigning, he became a significant
shareholder in the corporation. The corporation developed the first electric automobile in 2008
and has continued to improve on its innovations. Tarpening exited the company as the Vice
President in 2008 (
Bessen, 2014
). He was also in charge of the electronic engineering and the
development of the electronic software.
The corporation developed the Model S Sedan in 2012 that was heavily complemented
due to the incorporation of modern technology. It had a high-performance ability especially
battery option that made it stand out in the market. The company later introduced the Model X
and the Crossover vehicle that was developed as a sports car. Most of the innovation has been
made at the watch of the current CEO Elon Musk and despite the challenges that arise the
company has made significant strides towards its growth and development. The company also
developed branches that mainly dealt with solar energy as a show of their commitment to the
utilization of renewable energy. The production of the cars is in Fremont and the Company’s
factory id in California.
The primary mission of the company is on the continuous acceleration of the rate of
transmission and the attainment of renewable energy across the world. Its innovation has proved
TESLA ANALYSIS
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to the world that the electric energy can be applied suitably to improve the quality of life for the
people by application of the automobiles that are quicker and better. It is a corporation that is
currently known due to its development and the innovation of new products across the world
mainly dependent on the application of the renewable energy such as the solar power and the
electric motors. The company believes that overreliance in fossil products will lead to the
continuous degradation of the environment. The application of electric energy is crucial to the
maintenance of a lean environment. The corporation has developed unique solutions for the
maintenance of the environment. Some of the innovations are on the development of the solar
roof, power pack and the power wall. They have led to the consistent improvement of the lives of
the people across the globe. There are several challenges that the company has faced in the
development to become a globally competitive institution. One of the major challenges is on the
financial crisis that it faced in 2007 and 2008 and stalled its growth and development. Electric
