chapter2 - Chapter 2 Case 11 000 QSCV Quality Service...

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Unformatted text preview: Chapter 2 Case 11 000 QSCV Quality Service Cleanliness Value 1 2 3 4 5 Defining Customer Value and Satisfaction) 1 1 Customer Value) (total customer value) (total customer cost) Customer delivered value 12 000RMB 8 000RMB 4 000 RMB 11 000RMB 1 000RMB 3 000RMB 10 000RMB 2 000RMB 1.2 case1 case2 TV 1...
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chapter2 - Chapter 2 Case 11 000 QSCV Quality Service...

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