END OF CHAPTER QUESTIONS - JMH (W7) - Week 7 End of Chapter...

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Nova Southeastern University H. Wayne Huizenga School Assignment for Course: End of Chapter (CV) Questions – Chapter 9 Submitted to: Dr. Art Weinstein Submitted by: Jena M. Hartman N01232025 1380 NW 154 th Lane Pembroke Pines, FL 33028 # 954.862.2448 # 610.703.3627 Date of Submission: Sunday, November 13, 2011 CERTIFICATION OF AUTHORSHIP: I certify that I am the author of this paper and that any assistance I received in its preparation is fully acknowledged and disclosed in the paper. I have also cited any sources from which I used data, ideas or words, either quoted directly or paraphrased. I also certify that this paper was prepared by me specifically for this course. Student's Signature: ____Jena M. Hartman____________________ ***************************************************************** Instructor's Grade on Assignment: Instructor's Comments: 1
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Chapter 7: End-of-Chapter Questions (CV Action Items) (Chapter 9 - Customer Value Action Items) 1. How does your firm differentiate itself from its rivals? TEAM Enterprises / MDC Shared Services differentiate itself from its rivals by being consistent, persistent and visual at special events and promotions around the nation. We hold true to our core values and goals. We provide top notch talent in every major market, small market for just about any brand conducting various types of event and/or promotional executions. a. Describe your real and perceived competitive advantages: Our company’s real advantages comes with the fact that we have National Directors, Regional Managers and Event Manager / Coordinators across the nation so we are more visible physically in many markets compared to our competitors. In this industry, lots of times you’ll have a company based in one market but they never meet their talent in advance before booking them for a special event or promotion across the nation. The perceived competitive advantage would be that we’re making better
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END OF CHAPTER QUESTIONS - JMH (W7) - Week 7 End of Chapter...

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