Marketing quiz 11

Marketing quiz 11 - Question 1 0 out of 0.67 points Michael...

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Question 1 0 out of 0.67 points Michael Quinones is a customer service agent for a national car rental business. He has access to the company's intranet, which provides performance reports, shared work documents, contact information, and detailed information about customers. Which of the following is this access most likely to enable Michael to do during interactions with customers? Answer Selected Answer: share information with value-network members Correct Answer: reward customer loyalty with an upgrade or discount Question 2 0 out of 0.67 points Many major companies have created the position of ________ to address concerns about the privacy of customers.
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Answer Selected Answer: chief behavioral analyst Correct Answer: chief privacy officer Question 3 0.67 out of 0.67 points What do many researchers encounter when conducting market research in foreign countries? Answer Selected Answer: all of these Correct Answer: all of these Question 4 0 out of 0.67 points Malaya Ramirez is organizing marketing research in Central
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This note was uploaded on 12/02/2011 for the course MAR 3000 taught by Professor Carolsullinger during the Fall '11 term at Toledo.

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Marketing quiz 11 - Question 1 0 out of 0.67 points Michael...

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