Marketing quiz 13

Marketing quiz 13 - 0.67 out of 0.67 points Worthington...

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0.67 out of 0.67 points Worthington Farm raises chickens. For years, it has used wooden coops for hauling its poultry to market. When Bob Worthington went to reuse some of his coops, he noticed many of them could not be sufficiently cleaned for reuse and needed to be replaced. Worthington was at which stage of the business buying process when he decided to replace his old coops? Answer Selected Answer: problem recognition Correct Answer: problem recognition Question 2 0.67 out of 0.67 points It is most accurate to say that marketers are always trying to spot ________ in order to discover new products that might be wanted. Answer
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Selected Answer: cultural shifts Correct Answer: cultural shifts Question 3 0.67 out of 0.67 points After purchasing the product, the consumer will be satisfied or dissatisfied and will engage in postpurchase behavior. Answer Selected Answer: true Correct Answer: true Question 4 0 out of 0.67 points In the supplier search stage of the business buying
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This note was uploaded on 12/02/2011 for the course MAR 3000 taught by Professor Carolsullinger during the Fall '11 term at Toledo.

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Marketing quiz 13 - 0.67 out of 0.67 points Worthington...

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