Marketing quiz 26

Marketing quiz 26 - Question 1 0 out of 0.67 points Through...

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Question 1 0 out of 0.67 points Through annual marketing planning, the company decides what it wants to do with each business unit. Answer Selected Answer: true Correct Answer: false Question 2 0 out of 0.67 points Which of the following most accurately identifies a difference between a weakness and a threat in SWOT analysis? Answer Selected Answer: A company can more easily identify threats than weaknesses. Correct Answer: A company is more able to change a weakness than a threat. Question 3 0 out of 0.67 points Emerson Studios, a chain of 25 portrait stores in five states, has
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organized its marketing organization into different marketing activities that are headed by specialists. What type of organization is this? Answer Selected Answer: geographic Correct Answer: functional Question 4 0 out of 0.67 points Harris, the marketing manager at a small sports retail chain, has conducted a marketing analysis. He has investigated the company's internal resources and situational factors,
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Marketing quiz 26 - Question 1 0 out of 0.67 points Through...

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