Chap008_modified0 (1)

Chap008_modified0 (1) - Chapter 8 Chapter 8 Designing...

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Unformatted text preview: Chapter 8 Chapter 8 Designing Documents Design Importance Designs and Conventions Levels of Design Page Design Guidelines Designing Brochures Designing Web Pages Usability Testing Why Design Matters Saves time and money Reduces legal problems Builds goodwill Looks inviting, friendly, easy to read Grouping ideas shows structure 8-2 Design: Part of Writing Think about design at each step As you plan, think about audience Skilled or busy? Read straight through or skip around? As you write, use lists, headings Use visuals to convey numerical data clearly Get feedback from your audience As you revise, check the design guidelines that follow 8-3 Design and Conventions Vary widely by audience, geographic area, industry, or department Change over time Violating is risky Presents incorrect interpretations Signals author is unreliable or unknowledgeable 8-4 Levels of Design Intra - individual letters and words Inter - blocks of text Extra - graphics that go with the text Supra - entire document 8-5 Page Design Guidelines 1. Use white space 2. Use headings 3. Limit words in all capital letters 4. Use no more than two fonts per document 8-6 Page Design Guidelines, continued 5. Justify margins selectively 6. Put key items at top left or bottom right 7. Use a grid for graphic unity 8. Use highlighting, decorative devices, and color in moderation 8-7 Use White Space White Space empty space...
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This note was uploaded on 12/05/2011 for the course MGMT 2200 taught by Professor Johnheeder during the Fall '11 term at Utah Valley University.

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Chap008_modified0 (1) - Chapter 8 Chapter 8 Designing...

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