{[ promptMessage ]}

Bookmark it

{[ promptMessage ]}

TEST 2 Take-Home

TEST 2 Take-Home - Vanessa Reapor BUS 382 Section 01...

Info icon This preview shows pages 1–3. Sign up to view the full content.

View Full Document Right Arrow Icon
Vanessa Reapor BUS 382, Section 01 Professor Sena November 15, 2011 Test 2: Take-Home 1.1 Operations and supply chain strategy considers not only the company’s operations strategy, but as well as the strategies of suppliers, customers and the customers in the firm’s supply chain. The goal of the operations and supply chain strategy is to obtain competitive advantage in the market place. A company’s operations and supply chain strategy must also have a distinctive competence—of value and difficult to imitate. There are also two strategy types: imitation and innovation. An imitation product focuses on low cost, while an innovative product cost more and has unique distinguish attributes from other products. For a company to have an operations and supply chain strategy they must be: competitive, competent and either an innovative or imitated product. Gaynor Minden Pointe Shoes, for example, have achieved competitive advantage over their competitors —they are known to be the most expensive, but they last longer than the average and all shoes are made with high quality components. Gaynor Minden’s distinct competence is their use of elastomerics in all their shoes. Most pointe shoe shanks are made of paste and paper, but Gaynor Minden developed elastomerics, high impact cushioning foam for the point shoe’s shank. The company’s strategy also follows the innovative strategy type because of their high cost shoe that is compensated with their high quality technology, elastomerics. 1.2 Process Gaynor Minden buys their supplies, but hand make all their pointe shoes in America. Quality The approach of the products are prevention and inspection. Gaynor Minden pointe
Image of page 1

Info icon This preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
shoes prevent ballerinas from growing weak muscles by inspecting their products. The supplier’s are also carefully selected on their quality products. For example, elastomerics are expensive, but produce high quality pointe shoes. Capacity The company has several manufacturing facilities in China, Taiwan, Italy and Brazil, but have just one facility for their pointe shoe production in America. Gaynor Minden’s main location is in New York, but they are sold all over the world. The company’s investment in their facilities is permanent, and has been operating since in 1993. Inventory The control system for Gaynor Minden is of great detail since each shoe is hand made and requires an exact amount of components. Cost Manufacturing cost of Gaynor Mindens are also expensive because of their high quality component and time consuming since they are handmade.
Image of page 2
Image of page 3
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern