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Unformatted text preview: StratSims Presentation Points 1. Your starting business position and initial strategy (250 words) Your firm’s performance objectives and actual performance (750+) Key strategic moves that led to your success (or demise) (500+) How you left the company positioned for the future (250 words) Important lessons learned from the simulation experience (500+) StratSim Report Structure 2. Your starting business position and initial strategy “Our overarching strategy throughout the eight-year period was a concentrated marketing strategy focusing solely on young families who most value safety. This is based on market niche strategy and reflected in companies such as Volvo.” StratSim Report Examples 3. Your firm’s performance objectives and actual performance “Initial forecasts of 10% per annum profit growth seemed ambitious but were met or exceeded in every year bar one. In period six, severe and unforseen drops in GDP led to the firm yielding a loss. Our team reacted by cutting prices In period six, severe and unforseen drops in GDP led to the firm yielding a loss....
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This note was uploaded on 12/08/2011 for the course MGT 4800 taught by Professor Gentchev during the Fall '11 term at Northwood University, Michigan Campus.
- Fall '11