AMaheshwari_BUS540-LH_Module03_26-04-2011

AMaheshwari_BUS540-LH_Module03_26-04-2011 - Module 3 1...

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Unformatted text preview: Module 3 1 Module 3 Module 3 2 Abstract Response to the first question discusses about how ecommerce giant Amazon.com has created its value and the success of the company. Response to the second question defines Team capabilities, where team is referred as combination of assets. The four firms listed here are Microsoft, Oracle, Sharp and Wal-Mart. Response to third question discusses the pros and cons of the Most Favored clause. Response to the fourth question lists some examples of incentive conflicts that may occur between shareholder and managers and among coworkers. . Module 3 3 Module 3 Deliverables Assignments: Questions Question: 1. Choose a company that markets computer products over the Internet through a Web search. Name the company, give the Internet link, and include a copy of the logo in your essay. In what ways does this company create value? Is it likely to capture much of this value? Explain and give your own opinion on the success of this company. Do not use a company found in the textbook. Response : In virtually every industry and every firm, internet is driving change, creating opportunities and challenges. The Internet is a powerful tool for building business relationships. Internet Marketing has become a crucial section of any business. There are lot of companies that markets computer products over the Internet through a Web search like Dell.com, Buy.com, BestBuy.com, Amazon.com to name a few. Considering the growth and outreach support Amazon.com, Inc. (Amazon) has received from its wide customer base, I thought this would be a great example to discuss Company URL : http://www.amazon.com/ Module 3 4 Logo : (Logo represents the message that they sell everything from A to Z and the arrow below the logo represents the smile that customers would experience by shopping on the Amazon.com website) Amazon creates value by reducing transaction costs and by drawing consumers in with the right blend of good information, comprehensive data on products, services, policies, Terms and conditions etc. The consumers can take their own time in going through the items in the website, study them, compare and when satisfied with the features, buy it. One can view and purchase the product of their choice just by sitting at home. Customers get huge collection to choose from, the overhead cost of shopping is also reduced through online shopping. Also customers can make apt comparisons between specific products sitting in the comfort of their home. It is easier to between specific products sitting in the comfort of their home....
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This note was uploaded on 12/08/2011 for the course MBA 520,510,59 taught by Professor Kate during the Spring '11 term at Asian Institute of Management.

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AMaheshwari_BUS540-LH_Module03_26-04-2011 - Module 3 1...

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