Social and Industrial Psychology Social psychology is the scientific study of how people think about, influence, and relate to one another. In thinking about others' behavior and its possible causes, we tend to underestimate the influence of the situation, thus committing the fundamental attribution error. Our attitudes predict behavior when other influences are minimized, when the attitude is specifically relevant to the behavior, and when we are aware of our attitudes. Our actions can also modify our attitudes, especially when we feel responsible for those actions. Research on social influence indicates that when we are unsure about our judgments, we are likely to adjust them toward the group standard. Sometimes, social influences are even strong enough to make people conform to falsehoods or capitulate to cruelty. The presence of others can arouse individuals, boosting their performance on easy tasks but hindering it on difficult ones. When people pool their efforts toward a group goal, individuals
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