IB200_Wk10_Global_HR_and_manufacturing

IB200_Wk10_Global_HR_and_manufacturing - International...

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IB 200 Discussion Section Week 10 10th/11th Nov 2011
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Agenda International marketing mix: pricing International labor practices: China blue
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Reminder- Exam Appeals Due end of day Friday 11/11/11 Submitted to TA or Prof. Tuli’s mailbox Exam answer key will not be posted online
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Pricing strategy
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International Marketing mix: pricing Price discrimination: demand elasticity Strategic pricing Predatory (quick share-of-market focus): lower prices to drive competitors out, then raise prices Multipoint pricing: pricing in one market may have an impact in another market; subsidize low pricing in one market from profits in another
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International Marketing mix: pricing Strategic pricing Experience curve: use aggressive pricing to build volume and move firm down experience curve (lower marginal costs) Skimming premium pricing to take advantage of global elites Regulatory issues: antidumping, monopoly restriction, competition policy
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Unformatted text preview: International Labor Practices China Blue: http://video.pbs.org/video/1488092077/ Message on the wall of the jeans factory in China: If you dont work hard today, youll look hard for work tomorrow Questions Using Comparative advantage and Porters Factor endowment theories explain the reasons of current situation in China. Are there any similarities with the Fairtrade case? What is the profit sharing system? How much does factory earned and how much employees receive? US in 1920s long working hours, child labor and low payment. Workers had no rights. How this situation did change in US and what are the possible ways to China? Can international business influence their Chinese partners in terms of working conditions? Should they do that and what incentives they have to do that? Have a great weekend!!!...
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IB200_Wk10_Global_HR_and_manufacturing - International...

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