1Toyota PriusBusiness Policy (MGBU 4441) Prof. Benjamin ColeWhat does Toyota do?TOYOTA DOES…?NOTES / CORRECTIONSR&DLicenses some technology to othersDesignEngineeringMakes a design “buildable” (i.e., can be manufactured) and “functional” (i.e., no one dies)Makes somepartsBuys some parts from othersAssembles carsJust-in-Time delivery from suppliersContinuous ImprovementMarketingHires agencies tooSplits costs with dealersSells carsNot done by Toyota!!! Done by independent dealersServices carsNot done by Toyota!!! Done by independent dealersSells parts used in ServiceWarranties carsCovers cost of parts (own and others’)Pay dealer for labor
has intentionally blurred sections.
Sign up to view the full version.