Com 300 2.18

Com 300 2.18 - Com 300 2.18.10 Left off last class: B....

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Com 300 2.18.10 Left off last class: B. Styles of Rhetorical Criticism 1. Neo Aristotelian Criticism - When research applies Aristotle’s canons of rhetoric to organize their criticism - Invention (How you are going to use logos, pathos ethos- the use of these tools. Evidence) -Arrangement (Organization) -Style (Word choice and the message itself and why this matters, also visual aids) -Delivery (Non verbals- tone, setting, appearance, gestures, dramatic pauses) 2. Metaphorical Criticism -Explores the ways that by using metaphor, rhetors frame reality (Dr. Selby and the MLK article use this) -Critic seeks to: -“Deconstruct” world created by metaphor -Explore metaphor’s implications Notes: 3. Burkes Dramatist Approach A. The Dramatistic Pentad a. The act -The Actual Message b. The Scene -The Background, scenario, circumstance, context c. The agent -The messenger d. Agency -Strategy, relationship between speaker and audience -Make the speaker and audience one, to not even realize there is a difference from reality but that
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This note was uploaded on 12/10/2011 for the course COM 300 taught by Professor Finnerty during the Spring '08 term at Pepperdine.

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Com 300 2.18 - Com 300 2.18.10 Left off last class: B....

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