Franklin's work as a writer also picked up steam. In 1731 he published Poor Richard's Almanack, writing most of it himself. It soon became the most popular almanac in America, selling over 10,000 copies annually. All across the colonies, people read and repeated the famous sayings of Poor Richard, the almanac's simple-minded, homespun fictional narrator. While Poor Richard succeeded spectacularly, Franklin's repeated attempts to establish a German language newspaper failed, as did his plans for a magazine. While trying better society, Franklin also tried to better himself. As he would later describe in his Autobiography, he listed thirteen useful "virtues" such as Temperance and Charity and spent a week concentrating on each. He recognized that he would never be perfect, but concluded, "I was by the Endeavour made a better and happier Man than I otherwise should have been." He recommended the technique to others,
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