E-Commerce+and+Web20+NK

E-Commerce+and+Web20+NK - ECommerceandWeb2.0...

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E-Commerce and Web 2.0 Learning Objectives E-Commerce Web 2.0 Enterprise 2.0 Social Networking - readings – social networking, social CRM 1 MIS235   CH8     Chen Zhao
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E-Commerce One of the biggest forces changing business is the Internet The Internet makes it possible to perform business in ways  not previously imaginable The Internet has had an impact on almost every industry  including: Travel Entertainment Electronics Financial services Retail Automobiles Education and training 2 MIS235   CH8     Chen Zhao Internet Retailer 2008 Conference
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E-Commerce Business-to-Consumer (B2C) Web storefront Target.com, BestBuy.com, Amazon.com Business-to-Business (B2B) Sales between companies P&G B2B Directory , salesforce.com, Business-to-Government (B2G) Sales between government and businesses lockheedmartin.com 3 MIS235   CH8     Chen Zhao Buying and selling goods and services over public and private networks
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Business-to-Business (B2B)  – dominant  4 MIS235   CH8     Chen Zhao Electronic marketplace (e- marketplace)  – interactive  business communities providing a  central market where multiple  buyers and sellers can engage in e- business activities.  madeinchina.com Reverse auction    Buyers use to purchase a product or service,  selecting the seller with the lowest bid.  
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E-Business Other types of E- Commerce/Business C2B: eBay.com, Amazon.com, priceline.com C2C: eBay.com, Amazon.com C2G – eGov.com G2B – export.gov G2C – medicare.gov G2G – disasterhelp.gov E-Business the conducting of business on the Internet including, not only buying and selling, but also serving customers and collaborating with business partners 5 MIS235   CH8     Chen Zhao
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Accessing Internet P&G’s B2B Extranet / Retail Customers - provide easy access to Procter & Gamble information that is of value to prospective and current P&G suppliers, agencies, and providers of goods, equipment and services.
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