BI+and+IS+for+Decision+Making+NK

BI+and+IS+for+Decision+Making+NK - Business Intelligence...

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MIS235 CH9   Chen Zhao Business Intelligence and Information Systems for Decision Making Learning Objectives Decision Making in Modern Businesses  Business Intelligence  Data Warehouse fundamentals Data Mining Customer Segmentation Artificial intelligence
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Businesses collect massive amounts of data Storage capacity is increasing as cost is decreasing Storage capacity is becoming almost unlimited, so businesses collect more at little extra cost (Exabyte) Buried in that data are important patterns of relationships Those relationships can yield valuable information that can help businesses make better decisions MIS235 CH9   Chen Zhao Decision Making in Modern Businesses - Exabyte, massive data storage  Based on huge amount of data, business complexity, and globa   (to 2:00)
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MIS235 CH9   Chen Zhao Business Intelligence and Information Systems for Decision Making For Today’s Graduate, Just One Word: Statistics By STEVE LOHR , August 5, 2009 “I keep saying that the sexy job in the next 10 years will be statisticians.” - Hal Varian, chief economist at Google , 2010 “We’re rapidly entering a world where everything can be monitored and measured, but the big problem is going to be the ability of humans to use, analyze and make sense of the data.” - Erik Brynjolfsson, economist and director of the MIT’s Center for Digital Business
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MIS235 CH9   Chen Zhao Decision Making in Modern Businesses - Exabyte, massive data storage  Exploratory Data Analysis/Business Analytics As an auditor: - Go through thousands of possibilities and thousands/millions of journal entries. -
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This note was uploaded on 12/15/2011 for the course MIS 235 taught by Professor Sunrro during the Fall '08 term at Miami University.

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BI+and+IS+for+Decision+Making+NK - Business Intelligence...

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