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Unformatted text preview: counterconditioning (Mary Cover Jones & Watson, 1924) ♦ Operant Conditioning (B.F. Skinner, 1904 – 1990) positive vs. negative reinforcers primary vs. secondary reinforcer or punisher Premack Principle * continuous vs. partial reinforcement schedule fixed vs. variable schedule ratio vs. interval schedule shaping & successive approximations punishment by removal vs. application avoidance conditioning, learned helplessness stimulus discrimination vs. generalization (operant & classical conditioning) extinction & spontaneous recovery ♦ Observational Learning (Albert Bandura, 1925 –) cognitive & insight learning (Harry Harlow’s monkeys) vicarious reinforcement & punishment observational learning and aggression *Not in book, but covered in class...
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- Fall '06
- Unconditioned stimulus