MCCh6[1] - Chapter 6 Memory What is memory? Refers to the...

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Unformatted text preview: Chapter 6 Memory What is memory? Refers to the mental processes that enable us to acquire, retain, and retrieve information. Involves three processes Encoding Storage Retrieval The Stage Model of Memory Sensory Memory Stores a detailed record of sensory experience, but only for few seconds. George Sperling (1960) Types Visual (iconic) Auditory (echoic) Short-term, Working Memory Stage of memory in which information from sensory memory and information retrieved from long-term memory become conscious. Holds information for about 20 seconds Maintenance rehearsal- allows you to maintain information in short-term memory longer through rehearsal. Short-term, Working memory George Miller- Magical Number Seven, Plus or Minus Two When short-term memory is filled to capacity, new information displaces the currently held information. Chunking- the grouping of related items together into a single unit Chunking Use chunking to divide the following bits of information. 1. Issheilagoingtobuythenewphone 3. 1776200119951970179219402007 5. Canyouchunktheselettersintowords 7. 510152025303540 5. 300305310320330340350 Figure 6.3 Baddeleys Model of Working Memory: How Do I Get to Martys House? Suppose you are trying to figure out the fastest way to get to a friends house. In Baddeleys model of working memory, you would use the phonological loop to verbally recite the directions. Maintenance rehearsal helps keep the information active in the phonological loop. You would use the visuospatial sketchpad to imagine your route and any landmarks along the way. The central executive is the conscious part of your mind, which actively processes and integrates information from the phonological loop, the visuospatial sketchpad, and long-term memory. Long-Term Memory...
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MCCh6[1] - Chapter 6 Memory What is memory? Refers to the...

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