Trademarks and Trade Names

Trademarks and Trade Names - Mac and Jeep Legal protection...

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Trademarks and Trade Names Word, phrase, jingle, or symbol that identifies a particular enterprise or product. Wheaties, Monopoly, Sunkist, Kleenex, Coca-Cola, Big
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Unformatted text preview: Mac, and Jeep. Legal protection for indefinite number of 20 year renewal periods . Capitalize acquisition costs. No amortization....
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This note was uploaded on 01/03/2012 for the course ACCOUNTING ac 201 taught by Professor - during the Spring '11 term at Montgomery.

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