Chapter 19 - Chapter 19 Business Research Methods...

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Chapter 19 Business Research Methods True/False Questions 1. Even though secondary research materials are potentially the most accessible and complete sources of information, they are also the most costly. Answer: False Page: 550 Difficulty: Medium Learning Objective: 2 AACSB Standard: 4 Rationale: Secondary research is potentially the least costly source of information. 2. A good deal of statistical information that businesses need is available online; some is available only online. Answer: True Page: 554-556 Difficulty: Medium Learning Objective: 2 AACSB Standard: 4 Rationale: Technology is making the media for delivery vary. Some information can be delivered more effectively and efficiently online. 3. It is important to use an up-to-date dictionary because new words are always being added, and spellings and meanings of words change. Answer: True Page: 554 Difficulty: Medium Learning Objective: 2 AACSB Standard: 4 Rationale: As our language use changes, dictionaries change to reflect accepted usage. 4. There is very little way to get information about major companies outside our country's borders. Answer: False Page: 555-557 Difficulty: Medium Learning Objective: 2 AACSB Standard: 4 Rationale: Most of the sources for US information have international counterparts. 5. Online catalogs let you search for information in library collections, giving you numerous ways to locate sources. Answer: True Page: 557-558 Difficulty: Easy Learning Objective: 2 AACSB Standard: 4 Rationale: Most of these systems let users search traditionally by author, title, and subject as well as by keywords in title; by year, language, or type of material; and more. 253
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Chapter 19 Business Research Methods 6. Using online catalogs and databases to gather information usually results in research that is more extensive, complete, and accurate than that conducted manually. Answer: True Page: 557-561 Difficulty: Medium Learning Objective: 2 AACSB Standard: 4 Rationale: Computers can search more sources, and they don't tire as people do. However, the user has to be precise and complete in conducting the search. 7. When you use the Boolean operator AND in a search for online material, you are broadening your search. Answer: False Page: 561 Difficulty: Medium Learning Objective: 2 AACSB Standard: 4 Rationale: The opposite is true. If you put AND between two search terms, the search will retrieve only those records containing both terms. 8. Once you find a reference to a useful article in an online database, you usually have to go to the library shelves to find the complete published article. Answer: False Page: 561 Difficulty: Medium Learning Objective: 2 AACSB Standard: 4 Rationale: As the text says, many databases will now enable you to view the full text online. 9.
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Chapter 19 - Chapter 19 Business Research Methods...

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