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MGT%20445%20Fall%202011%20syllabus(2)[1]

MGT%20445%20Fall%202011%20syllabus(2)[1] - W P Carey School...

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W. P. Carey School of Business Instructor: Duane Miller Office: BA 352K Fall 2011 Office Hours: Mondays 5 – 6 PM, other by appointment MGT 445 - Business Plan Development Email: [email protected] Mondays 2:00 - 4:45 PM - BAC 324 Phone: 602.329.0482 cell; 480.965.4524 office Mondays 6:05 – 8:55 PM - BA 359 Teaching Assistant: Arunima Basu Email: [email protected] Course Syllabus Course Description MGT 445 is part of the Department of Management’s Entrepreneurship Concentration. MGT 440 – Entrepreneurship is a pre-requisite for this course. The primary objective of this course is to provide practical application of previous academic coursework to understand what tasks, decisions and knowledge are required to develop a business opportunity. The course is organized around projects with actual Phoenix Metro businesses. Student teams will focus on researching the industry, customers, competition and performing business model analysis. The student will learn by working closely with real entrepreneurs and sharing the experience and knowledge acquired amongst the teams. Course Materials We will be utilizing a course packet of select chapters from Innovation to the Core: A Blueprint for Transforming the Way Your Company Innovates , authored by Peter Skarzynski and Rowan Gibson. This packet provides a framework for the teams to work with the companies in developing appropriate business models and plans. You will be able to view, download and print out the course packet through Blackboard / Course Documents / Course Pack. MyASU / Blackboard Please check Bb regularly as I will post announcements there. You will also find documents there; syllabus, guidelines, templates and examples. Write-ups and peer evaluations should also be submitted via Bb.
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