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acct205ip4 - Analyzing McDonalds Financial Performance...

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Analyzing McDonald’s Financial Performance <name removed to preserve anonymity> AIU Online
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McDonalds Year-over-Year Balance Sheets 2010 2009 2008 2007 2006 Period End Date 12/31/10 12/31/09 12/31/08 12/31/07 12/31/06 Stmt Source 10-K 10-K 10-K 10-K 10-K Stmt Source Date 2/25/11 2/26/10 2/25/09 2/25/08 2/25/08 Stmt Update Type Updated Updated Updated Updated Restated
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Horizontal Analysis of McDonalds Balance Sheet (MSN Money, 2011) McDonalds ($ in Millions) 02/25/2011 02/26/2010 $ Change % Change Current Assets: Cash & Equivalents 2,387.0 1,796.0 591.0 32.9% (+) Total Receivables, Net 1,179.1 1,060.4 118.7 11.2% (+) Total Inventory 109.9 106.2 3.7 3.5% (+) Prepaid Expenses 692.5 453.7 238.8 52.6% (+) Other Assets, Total 0.0 0.0 0.0 0 - Netural
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McDonalds Profitability Analysis How do you determine profitability? Multiple methods to complete this, all ratio based: Profit Margin (Income to Sales comparison) Return on Equity (Income to Stockholders Equity) Return on Assets (Income to total assets) Earnings per Share (Income to Shares Outstanding) Price to Earnings (Income to Stock Price)
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McDonalds Profit Margin 2010 10-K Reported Net Income: $4,496.3
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