Chapter 12 Social Psychology

Chapter 12 Social Psychology - Chapter 12: Social...

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Explicit attitudes: attitudes that people can report Implicit attitudes: attitudes that influence our feelings and behavior at an unconscious level Cognitive dissonance: an uncomfortable mental state due to conflicts between attitudes or between attitudes and behavior Persuasion: the active and conscious effort to change attitudes through the transmission of a message Elaboration likelihood model: a theory of how persuasive messages lead to attitude. Attitudes: the evaluation of objects, events, or ideas How do Attitudes affect behavior? Nonverbal behavior: The facial expressions, gestures, mannerisms, and movements by which one communicates with others. Personal attributions: explanations that refer to internal characteristics, such as abilities, traits, moods, and effort Situational attributions: explanations that refer to external events such as the weather, luck, accidents, or the actions of other people. Fundamental attribution error: the tendency to overemphasize personal factors
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Chapter 12 Social Psychology - Chapter 12: Social...

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