Bus_82_TEST_Q_s_46_for_SLO_s-1

Bus_82_TEST_Q_s_46_for_SLO_s-1 - BUS 82 Introduction to...

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BUS – 82 Introduction to Business ILO-PLO-SLO Integration and Evaluation Guideline TEST QUESTION SUMMARY 1. Describe the conditions and structure of the contemporary business environment. TEST Q: Diagram a complete organizational structure and explain the various functions. TEST Q: Explain how a business structure may be a reflection of it focus or activities. TEST Q: Describe how a business structure may change as a company becomes more technology oriented. 2. Explain how business messages demonstrate business ethics and social responsibility. TEST Q: Show how small business can expand their marketing message by engaging in social activities. TEST Q: Describe an example of how different domestic cultures can misunderstand a marketing message. TEST Q: Explain why ethical outcomes are based on perceptions of oral or written statements. TEST Q: Describe a key issue which could impact the outcome of an ethical dilemma because of misunderstanding of a business message. TEST Q: Describe how cultural differences when dealing with foreign countries may result in misinterpretation of a marketing message. TEST Q: Explain why it is important for representatives of a domestic company to act in the same ethical manner as expected in home country when in foreign markets. TEST Q: Explain why a company should train it representatives in the same ethical practices as it expects of its own employees. TEST Q: Show how marketing messages can be enhanced by engaging in socially responsible activities.
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This note was uploaded on 01/10/2012 for the course BUS 82 taught by Professor Black during the Spring '11 term at San Jose City College.

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Bus_82_TEST_Q_s_46_for_SLO_s-1 - BUS 82 Introduction to...

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