Demographic_Research__MAR_255

Demographic_Research__MAR_255 - Marketing 255 Professor:...

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Marketing 255 Professor: Brian Biittner Homework Student Name: Date: Demographic Research Assignment The internet has made access to vast database resources instantly available. While access to most information may require a subscription or other fee for actual data, there are abundant sources of preliminary data used to quantify the various market segments. Part 1: Hometown Statistics Go to Your Gateway to Census 2000 or ( www.census.gov/main/www/cen2000.html ). Click on Type in your hometown zip code to find population, % your gender, % your age % owner occupied housing units. If you are an international student you can type Syracuse, NY and select Syracuse city NY from the list of options. Zip Code Total Population % Your Gender % Your Age Click General Characteristics - show more % Owner Occupied Homes Go to http://www.census.gov/main/www/cen2000.html Click Data Highlights with United States in the drop down list. Then click on General Demographic tables.
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This note was uploaded on 01/12/2012 for the course MAR 255 taught by Professor Cushman during the Spring '08 term at Syracuse.

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Demographic_Research__MAR_255 - Marketing 255 Professor:...

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