Chapter 1 What is Argumentation Student Version

Audience members are involved in thinking

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: IALDINI, 2002) Central Route Peripheral Route C ENTRAL R OUTE   The central route is the heart of argumenta<on! Audience members are involved in:   _________________   Thinking with arguer   _________________ P ERIPHERAL R OUTE   Not necessarily “poor” thinking, but oTen used because _______________________________ _______________________________.   What do I buy for breakfast? N ATURE O F T HE A UDIENCE   Audience: one or more persons who are capable of being influenced, who may accep...
View Full Document

{[ snackBarMessage ]}

Ask a homework question - tutors are online