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CH7-Global%20Marketing-student-1

CH7-Global%20Marketing-student-1 - CHAPTER GLOBAL MARKETING...

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7-1 CHAPTER GLOBAL MARKETING 07
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7-2 Assessing Global Markets
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7-3 Economic Analysis General Economic Environment NationMaster Website
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7-4 Evaluating Market Size  and Population Growth Rate Population 2002 Population 2050
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7-5 Evaluating Real Income Firms can make adjustments to an existing product or change the price to meet the unique needs of a particular country market.
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7-6 Analyzing Infrastructure  and Technological Capabilities _________________ _________________ ________________ _ _________________
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7-7 Analyzing Government Actions
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7-8 Both benefit domestically made products because they reduce foreign competition Both benefit domestically made products because they reduce foreign competition Tariff and Quotas
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7-9 Boycott Ethical Consumer Website
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7-10 Exchange Control
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